About Me

I’m Lauren and I launched Knead to Dough in 2015 as a baking blog before rapidly growing it into a community for baking bloggers and cake biz owners.

If you love cake, making money, and developing your awesome biz skills, then you’ll feel right at home here. Grab a cup of coffee and take your first bite of blogging, social media, and sales conversions advice – with a few delicious recipes thrown in, too!

If it’s your first time here, I recommend starting with a post like 5 Things All Bloggers Should Be Doing on Twitter for actionable advice whatever your previous blogging experience. Have a taste of this Terry’s Chocolate Orange Brownies recipe with it (mmm).

I first started Knead to Dough as a way of holding myself accountable to developing my bread baking skills. Boy, did it take off from there! I couldn’t quite contain myself to bread recipes and soon had a recipe book’s-worth of bakes posted and a lot of blogging strategy and research behind me which I began to share.

At Knead to Dough you'll find in-depth, step-by-step blog posts that show you how to use blogging and social media effectively to market your cake blog or biz (a lot of the time for FREE) bringing you more happy customers! All finished with a good sprinkle of recipe inspiration, of course. 

Happy member of the Devon Bloggers Network!

 

Here's what Melissa, owner of Pipedream Celebrations, has to say:

"I'd just like to thank Lauren for offering valuable business feedback and genuine help in ways to help move my cake blog Pipedream Celebrations in the right direction. I really appreciate your time and thoughts, thanks again."

I’ve been baking consistently for 5+ years now. As President of my University Bake Society, I learned the ins-and-outs of cake stalls, running cake classes (baking + decorating), and organising larger events for bakers - so I know what cake sells.

Combine that with a degree in English Literature and a job in Magazine Journalism, and you have a baker who has a way with words AND cake. I love to create content as much as I love to bake, whether it’s for new blog posts, social media, or email newsletters. My apron and pen go hand in hand as I create content for bakers to help them achieve their blog and biz goals (as well as their culinary ones!)

Official blogger for Mums Bake Cakesmbk-logo

Don’t go yet! Click here to sign up to our mailing list and receive recipes and blogging resources and guides made for your foodie blog or biz straight to your inbox.

Got a question for me? Email me at kneadtodough@gmail.com and I’ll be right with you to help :)

Let’s get to know each other better – I hang out on TwitterFacebookInstagram, and Pinterest, so find me in your favourite online spot and tell me your baking or blogging story.

Start growing your cake blog + biz with the FREE Resource Library today

15 thoughts on “About Me

  • August 9, 2015 at 9:35 am
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    Great blog concept will be following your journey. I also had an amazing baking journey from learning as a kid from my mum & grandma, starting my career as a food designer working for a very well known biscuit company in the UK, and now working freelance and a food blogger on taste2taste.com. I look forward to exchanging recipes!

    Reply
    • August 9, 2015 at 9:37 am
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      Thank you very much 🙂 wow that sounds like an amazing career and baking journey, I would love to be able to make baking my career, you are very lucky! Me too 🙂

      Reply
  • August 18, 2015 at 12:54 am
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    Hi Lauren
    I hope you don’t mind, but I was recently nominated for a Liebster Award for my new blog and as part of the tradition of passing the award on to promote other bloggers who have sites that you like and enjoy, I have now nominated Knead to Dough. You can see my acceptance post (which includes a link to your site in the nominations section) at http://bakemecrazy66.com – this includes some info about the award itself and what to do, should you wish to accept your nomination from me. I’ll leave it with you to decide if you’d like to take your nomination any further or not, but as a fellow baker, albeit one who is very, very new to blogging, I chose you, because I think you have a beautiful, well laid out blog and I love the story behind it. I can definitely identify with what you’re doing. I wish you every success on your baking journey (not that you need it – your photos are great!) and I look forward to spending more time on your blog in the future.
    Kind regards
    Emma

    Reply
    • August 18, 2015 at 8:12 am
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      Hi Emma!

      Thank you so much for nominating me, it’s an amazing feeling waking up to news like that and it means so much to me that you like my blog enough to do so!

      Thank you so much for all your compliments and the lovely message 🙂

      Good luck with your baking and blogging too, I look forward to having a browse of yours too!

      Thank you so much, it means so much to know you like my recipes and posts it really does 🙂

      Lauren x

      Reply
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  • September 24, 2015 at 6:27 pm
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    I did a hell of a lot of procrastibaking during my final year at uni, especially during writing my dissertation! Its the best type of procrastinating haha! Good luck with your studies, love the blog!

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    • September 24, 2015 at 7:57 pm
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      Thank you so much Kayleigh! 🙂 my time table gives me Friday’s off most weeks so I think that will be my baking day! Saying that, I did bake all day yesterday for my Macmillan coffee morning haha 🙂 thank you so much, love your blog too! Happy baking x

      Reply
  • January 5, 2016 at 12:47 pm
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    Love your blog and procrastibaking made me laugh, glad there’s a name for what I always do! 🙂

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    • January 5, 2016 at 12:55 pm
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      And I’m glad I’m not the only one who’s guilty of it haha! 🙂 thank you so much for reading & following Emily! 🙂 x

      Reply
  • April 3, 2016 at 3:30 pm
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    I just want to say I’m very new to blogs and honestly enjoyed this website. Likely I’m planning to bookmark your blog . You really come with superb well written articles. Regards for revealing your web site.

    Reply
    • April 3, 2016 at 7:17 pm
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      Glad my blog posts can be useful to you! Good luck blogging

      Reply
    • April 30, 2016 at 7:38 pm
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      Thanks so much Gracie! 🙂 so pleased you like the new layout – kudos to my designer Kat for putting it together for me! 🙂 let me know if you want any questions in particular answered and I’ll make sure I cover them in my blog posts 🙂 love your blog!

      Reply

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