5 Bestselling Cake Flavours
When you launch your cake business, you have the challenge of choosing what cakes and recipes you want to offer.
Are you going to sell wedding cakes, cookies, patisserie, or custom celebration cakes?
What flavours will they be? How will you decorate them?
There are two things that will influence your choice of cake products to sell.
- YouIf you’re great at sugarcraft and modelling, make sure fondant cakes are on the menu. If you’re experienced at baking in large qualities, consider cookies or cakes to sell wholesale to local cafes.
- Your customersEven if you’re the world’s best patisserie baker – yes I’ve been watching Bake Off Crème de la Crème – if people near you don’t want to buy patisserie, you’ve got a problem. It probably won’t be as dramatic as this, but it is important to bear in mind what there is a market for in your local area.
This blog post is going to help you supercharge your cake business and show you the 5 bestselling cake flavours according to many other cake biz owners! You can also get your hands on a FREE cheat sheet to work out what your customers want by clicking the box below!
You know how you fit into step 1, and I’ve done the research to start you on a good path to fine-tuning step 2.
I’ve been busy researching in cake biz groups and at the tea room I used to work part time at during my degree to bring you the top 5 bestselling cake flavours that will boost your cake biz and have you sold out at farmer’s markets!
Chocolate Mud Cake
This was by far the most popular cake according to my research! Great for carving and packed with the popular chocolate flavour, this cake is a winner for many cake businesses. You can also make a white chocolate version of this cake – yum!
Another classic, the vanilla cake had to be on the list of 5 cake flavours that will become your bestsellers. Simple and delicious, this timeless cake is popular with every generation, so it’s a great addition to your cake menu when preparing cakes for events or family celebrations.
Red Velvet Cake
The third most popular is red velvet cake. It makes a great alternative to fondant or buttercream cakes with its cream cheese frosting (so good!). Use a food colouring gel rather than liquid to get a deep red cake.
Lemon Drizzle Cake
The beauty of citrus flavoured cakes is that even though they are super sweet, the tanginess of the lemon balances it. Even if your guests don’t have a super sweet tooth, they often will still love a lemon drizzle cake. For more variety, try out a lime or orange drizzle flavour too.
The one cake you’ll find in virtually every café these days is coffee cake. Spice it up with espresso or cappuccino varieties for higher-end wholesale orders to cafes or go rustic and add walnuts.
Including these 5 bestselling cake flavours that will become your bestsellers on your menu alongside a few of your other personal favourites or strong points really will help your cake business boom!
You’ll soon see which are customer favourites (and will earn you the most profit!).
CLICK BELOW TO SUPERCHARGE YOUR CAKE BIZ WITH FREE CHECKLISTS, PRINTABLES, AND GUIDES INCLUDING A CHEATSHEET TO FIND OUT EXACTLY WHAT YOUR CUSTOMERS WANT!
Bonus tip! Introduce one ‘specials’ flavour per month or week to trial the new flavour and see if there is enough demand for it to be a profitable addition to your permanent cake menu.
What is your most popular cake flavour to buy or sell?
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